Reflection

We began this week by looking at four distinct colour systems. First of all RGB. RGB stands for red, green, blue. This color system is used in electronic displays such as computer screens, televisions, and smartphones. In the RGB colour system, colours are created by combining different intensities of red, green, and blue light. This system is additive, meaning that when all three colours are combined at full intensity, white light is created. Conversely, when all three colours are absent, black is created.

Then CYMK, CMYK stands for cyan, magenta, yellow, and black. This colour system is used in printing. In the CMYK system, colours are created by combining different percentages of cyan, magenta, yellow, and black ink. This system is subtractive, meaning that when all four colours are combined at full intensity, black ink is created. However, to create a true black colour, printers often use only black ink, as mixing all three primary colors can result in a muddy, dark colour.

We also looked the Pantone colour system which is a standardized colour matching system used primarily in printing and graphic design. It includes a wide range of predefined colours, each identified by a unique number. Designers can use Pantone swatches to ensure consistent colour across different materials and platforms. The Pantone system is often used for branding and logo design, where precise colour matching is critical.

The RAL colour system is a standardized colour matching system widely used in Europe for specifying and communicating colours in various industries, including architecture, design, and manufacturing. It includes a large number of standardized colours, each identified by a unique four-digit code, and offers a diverse range of hues and tones to choose from. While it is not as precise as other colour matching systems, such as the Pantone system, the RAL system's versatility and wide range of applications make it a popular choice among designers and manufacturers in Europe and beyond.

We then briefly looked at colour schemes, monochromatic, analogous, complementary, and triad. A monochromatic colour scheme is based on a single colour, with variations in shades and tints to create a cohesive and harmonious look. Analogous colours are those that are adjacent to each other on the colour wheel, such as blue, blue-green, and green. These colours create a soothing and calming effect when used together. Complementary colours are opposite each other on the colour wheel, such as blue and orange or green and red. These colours create a high contrast and dynamic effect when used together. Finally, triad colours are three colours that are equally spaced on the colour wheel, such as red, yellow, and blue. These colours create a bold and vibrant effect when used together. By understanding these different colour schemes, I can create a visually pleasing and effective designs.

We then looked at the meaning of colours, this was really helpful for picking a colour for my brand. Different colours can elicit different emotional responses in people, and I feel understanding this is valuable in design and branding. For example, red is often associated with passion, excitement, and energy, while blue is associated with calmness, trust, and professionalism. Green is associated with nature, growth, and balance, while yellow is associated with happiness, optimism, and creativity. These associations can vary by culture and individual experiences, but overall, colour psychology is an important tool for creating effective and impactful visual communications. By carefully selecting colours that align with the intended message or emotion, I can better engage and connect with my audience.